Regular corrections and clarifications (where necessary).Gathering and presenting information responsibly.Not repeatedly publishing false content.Newsguard has claimed more than 500 online news outlets have “improved their journalism practices” based on its nine trustworthiness factors, which are: The start-up said the Mail executive agreed with its point on revealing who was in charge and possible conflicts of interest and has put more information about editorial leadership on its website. Newsguard said it would not change Mail Online’s “red” rating on that criteria because there was no “disclosure of its conservative orientation” on its website. The Mail executive also challenged the media start-up’s claim that it failed to handle the difference between news and opinion responsibly, pointing out that UK newspapers “have long-held politically oriented viewpoints … and that this is a widely accepted practice in British journalism”. The “red” ratings for deceptive headlines was reversed after Newsguard similarly considered the number of Mail Online stories that carried misleading headlines versus those that did not. It has 12m average daily unique browsers, according to circulation auditor ABC. Mail Online publishes some 1,500 stories per day – well over half-a-million per year. Newsguard accepted that point and said it “should not be over-relying on IPSO’s process for our judgement on this criterion” and also needed to consider the number of IPSO complaints levelled at a publication against how much content it publishes. Newsguard said the Daily Mail executive pointed out that it had relied too heavily on complaints filed with watchdog the Independent Press Standards Organisation when making a judgement on whether or not the site repeatedly published fake news. In its editor’s note on the updated “nutrition label” for Mail Online, Newsguard said: “This label now has the benefit of the .uk’s input and our view is that in some important respects their objections are right and we were wrong, which we think demonstrates the value of the transparency and accountability that imbues what we do.” It still regards Mail Online as failing to gather and present information responsibility, handle the difference between news and opinion responsibly and provide the names of content creators with contact information. In its new “green” label for the website, Newsguard has rowed back on its previous claims about deceptive headlines, publishing false content and the failure to reveal who is in charge along with conflicts of interest. Provide the names of content creators with contact information.Reveal who is in charge and potential conflicts of interest.Handle the difference between news and opinion responsibly.To gather and present information responsibly.In its previous “red” rating for Mail Online, Newsguard claimed it failed on six counts: When the browser extension is installed, red or green shields appear to give Newsguard’s appraisal of the website, which it calls “nutrition labels”. It was revealed last week that the ranking tool, which is included as an opt-in extension on Microsoft Edge’s mobile web app, handed Mail Online a red rating that put it on par with Kremlin-backed newsbrands RT and Sputnik.
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New York-based Newsguard runs a free extension for the Google Chrome and Microsoft Edge browsers that dishes out “red” and “green” ratings to news websites based on its judgement of their trustworthiness. The start-up said the changes had been made following “discussions” with an unnamed Daily Mail executive Newsguard now says the website “generally maintains basic standards of accuracy and accountability”. US news website rating tool Newsguard has changed its verdict on Mail Online after originally declaring the UK’s most-read news website failed to uphold “basic standards of accuracy or accountability”.
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